As a web designer, I’ve witnessed more and more business owners starting to see the value of their brand and website and the importance of delivering the right brand message to its audience.
We are joined today by Kathy Young. Kathy is a website copywriter and brand strategist that I’ve had the pleasure of working with. Kathy will be giving us insight on how instrumental brand messaging is to your business. Brand messaging can contribute to your growth by converting your audience into customers that take action.
Episode Highlights
[03:01] How Kathy started her brand copywriting journey
[05:32] What is brand messaging?
[06:48] How to formulate your messaging to attract ideal clients
[11:03] Copywriting best practices
[14:08] Quick DIY copywriting tips
About Kathy
Kathy Young is a Website Copywriter and Brand Strategist helping entrepreneurs figure out their brand voice through clear brand messaging and creative strategy.
You can check her works through her website at www.rekindlecommunications.com and also connect to her via Instagram @kindle_communications {embed: https://www.instagram.com/rekindle_communications/}
About You Host
Jacinta Gandy is passionate about small business and a champion of women’s entrepreneurship. She’s the founder of Social Circle, a full-service creative studio specializing in bold, beautiful branding and web design for driven women entrepreneurs.
Download our Brand Strategy Workbook
Building a brand strategy is not only extremely important but it’s also a lot of work, especially by yourself! To make this task more enjoyable (and successful) for you, we have created an in-depth and interactive brand strategy workbook that you can download right now!
You can learn more about Jacinta at
– Follow on IG at jacinta_gandy
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