SOCIAL CIRCLE

If your building a business, hiring a marketing coach is a great way to get ahead of the game. We'll work together on a long term basis to help you build the business of your dreams! 

Sure, you can spend years DIY-ing and cobbling your business together - or you can hire a dedicated marketing coach and fast-track your way to success!

it's time to quit playing it small in your business!

BRAND RESEARCH

BRANDING QUESTIONNAIRE: THIS QUESTIONNAIRE IS DESIGNED TO GET TO KNOW YOU, YOUR BUSINESS, CUSTOMERS, CONVERSIONS, AND WHAT YOU WANT TO KNOW ABOUT YOUR IDEAL CLIENT.

CUSTOMER RESEARCH: I’LL SURVEY PREVIOUS AND POTENTIAL CUSTOMERS, INVESTIGATING WHAT THEY WERE FACING BEFORE USING YOUR PRODUCTS OR SERVICES AND WHAT THEY SAW AS THE BIGGEST BENEFIT OF DOING SO.

MARKET RESEARCH: I’LL CONDUCT EXTENSIVE MARKET RESEARCH ON BUSINESSES AND OFFERS, SIMILAR TO YOURS, GIVING YOU PERSPECTIVE ON YOUR NICHE, PRICING, AND MARKETING APPROACH.

GTM STRATEGY: BASED ON MY RESEARCH, I'LL PUT TOGETHER A COMPREHENSIVE GO-TO-MARKET STRATEGY FOR YOUR BRAND.

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BRAND IDENTITY

LOGO DESIGN: DESIGN INCLUDES 3 INITIAL LOGO CONCEPTS AND 2 SETS OF DESIGN REVISIONS TO GET THE DESIGN JUST RIGHT.

BRANDING STYLE GUIDE: BRAND STYLE GUIDE THAT INCLUDE SUGGESTED COLOR PALATTE AND CODES, FONTS, AND OTHER KEY BRANDING ELEMENTS TO SERVE AS INSPIRATION FOR ONGOING PROJECT DESIGNS. 

BRANDED IMAGES: I’LL WORK WITH YOU TO DEVELOP CURATED IMAGES THAT ARE COHESIVE WITH YOUR BRANDING AND WILL HELP YOU STAND OUT FROM THE COMPETITION. BASED ON YOUR BRANDING STYLE GUIDE, WE WILL CURATE 25 BRAND IMAGES FOR YOU. 

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WEB DESIGN

WEBSITE QUESTIONNAIRE: PROJECT QUESTIONNAIRE TO LEARN THE INS AND OUTS OF THE DESIGN STYLE AND MUST-HAVE FUNCTIONALITY FOR YOUR WEBSITE.
 
WEBSITE PLATFORM: WE’LL WORK TOGETHER TO SELECT THE PLATFORM THAT MAKES THE MOST SENSE FOR YOUR BUSINESS, WHETHER IT’S WORDPRESS, SQUARESPACE, SHOPIFY, OR SHOWIT.

RESPONSIVE DESIGN: WEBSITE DESIGN IS OPTIMIZED TO LOOK GREAT ON ALL DEVICES - DESKTOP, TABLET, AND MOBILE.

PHOTO SOURCING: I’LL WORK WITH YOU TO CURATE PROFESSIONAL STOCK PHOTOS FOR YOUR WEBSITE. 

BLOG & ECOMMERCE CAPABILITIES: SET-UP OF BLOG FEATURE WITH MIGRATION OF UP TO 50 BLOG POSTS. SET UP OF ECOMMERCE STORE WITH UP TO 30 PRODUCTS.

THIRD-PARTY APP INTEGRATION: INTEGRATION CONNECTION OF POPULAR SERVICES YOU USE IN YOUR BUSINESS - SOCIAL MEDIA ACCOUNTS, MAILCHIMP, CONVERTKIT, ACUITY, SHIPSTATION, AND MORE. 

SEO OPTIMIZATION: COMPREHENSIVE SEO OPTIMIZATION OF WEBSITE AND SITEMAP SUBMISSION TO SEARCH ENGINES

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social media kickstarter

THE SOCIAL MEDIA KICKSTARTER PROGRAM IS A SIX WEEK 1-ON-1 COACHING SESSION DESIGNED TO HELP YOU DEVELOP YOUR SOCIAL MEDIA MARKETING STRATEGY FOR YOUR ONLINE BUSINESS. WE WILL WORK TOGETHER TO DEFINE THE MOST APPROPRIATE SOCIAL MEDIA CHANNELS FOR YOUR BUSINESS, STRATEGIES FOR USAGE, MARKETING GOALS, AND KEY METRICS TO EVALUATE SUCCESS.

THIS PACKAGE IS BEST FOR ENTREPRENEURS/FOUNDERS RUNNING THEIR OWN SOCIAL MEDIA ACCOUNTS OR WITH THE HELP OF A VIRTUAL ASSISTANT OR SOCIAL MEDIA MANAGER.

THIS PACKAGE INCLUDES:
 
30 MINUTE INTRODUCTORY CALL: DURING THIS CALL WE'LL DISCUSS YOUR CURRENT SOCIAL MEDIA TACTICS, PAIN POINTS, AND LONG TERM GOALS. I WILL ALSO PROVIDE A BRIEF EVALUATION OF YOUR CURRENT ACTIVITY ON POPULAR SOCIAL MEDIA CHANNELS.
 
THREE 60 MINUTE STRATEGY SESSIONS: DURING THESE WEEKLY SESSIONS WE’LL DEVELOP YOUR IDEAL CUSTOMER AVATAR (ICA), CRAFT MESSAGING FOR YOUR TARGET AUDIENCE, CONDUCT COMPETITIVE ANALYSIS, IDENTIFY KEY SOCIAL PLATFORMS FOR SUCCESS AND DISCUSS ANY ADDITIONAL AREAS/TOPICS OF INTEREST.

COMPREHENSIVE SOCIAL MEDIA STRATEGY: THIS IS A CULMINATION OF ALL THE WORK AND DISCUSSIONS WE’VE HAD THUS FAR. THIS DOCUMENT WILL SERVE AS A ROADMAP FOR IMPLEMENTING YOUR SOCIAL MEDIA STRATEGY.
 
FOLLOW-UP CALL (30 DAYS LATER): THE FOLLOW-UP CALL IS DESIGNED TO BE SCHEDULED WITHIN 30 DAYS OF RECEIVING YOUR SOCIAL MEDIA STRATEGY. DURING THIS CALL I CAN ANSWER ANY QUESTIONS YOU HAVE RELATED TO IMPLEMENTATION OF YOUR SOCIAL MEDIA STRATEGY.
 
ONGOING SUPPORT: I UNDERSTAND THAT IMPLEMENTING YOUR SOCIAL MEDIA STRATEGY IS AN ONGOING PROCESS. I’M ALWAYS AVAILABLE TO ANSWER QUICK QUESTIONS VIA EMAIL. IF YOU HAVE MORE IN-DEPTH QUESTIONS, YOU CAN PURCHASE ONE OF MY ONGOING CONSULTING PACKAGES AT A DISCOUNTED RATE. 

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instagram content plan & strategy

YOU KNOW THAT INSTAGRAM IS KEY TO GETTING MORE EXPOSURE FOR YOUR BUSINESS AND GROWING YOUR CUSTOMER BASE, HOWEVER YOU STRUGGLE IN CREATING CONTENT THAT PROPERLY SHOWCASES YOUR BRAND AND CONNECT WITH YOUR TARGET AUDIENCE. IF YOU TRULY WANT TO MONETIZE YOUR BUSINESS AND START ATTRACTING MORE CLIENTS AND SALES VIA INSTAGRAM, “WINGING IT” IS NO LONGER AN OPTION. IT’S TIME TO GET SERIOUS ABOUT YOUR INSTAGRAM STRATEGY AND DEVELOP CONTENT THAT WILL ENGAGE YOUR FOLLOWERS AND TURN THEM INTO HAPPY PAYING CUSTOMERS. 

this package includes:

30 MINUTE INTRODUCTORY CALL: DURING THIS CALL WE'LL DISCUSS YOUR BRAND GOALS AND OBJECTIVES, CURRENT POSITIONING AND TACTICS ON INSTAGRAM, AND ADDRESS PAIN POINTS.
 
AUDIT OF YOUR INSTAGRAM PROFILE WITH RECOMMENDATIONS ON HOW TO OPTIMIZE YOUR PROFILE, BIO, AND LINK. THIS AUDIT IS DONE AHEAD OF OUR STRATEGY SESSION TO GUIDE OUR CALL AND HELP POSITION YOUR BRAND TO SUCCEED BY ATTRACTING THE RIGHT FOLLOWERS AND CREATE AUTHENTIC ENGAGEMENT.
 
60 MINUTE INSTAGRAM STRATEGY SESSION (VIA VIDEO CALL OR PHONE) TO DISCUSS YOUR INSTAGRAM AUDIT, CONTENT PLAN, AND PROVIDE ACTIONABLE STEPS ON HOW TO POSITION YOUR BRAND ON INSTAGRAM.
 
CUSTOMIZED CONTENT PLAN & STRATEGY GUIDE WHICH INCLUDES YOUR INSTAGRAM AUDIT, CONTENT PLAN, SCHEDULING TOOLS, AND MEASUREMENT/OPTIMIZATION.
 
ONGOING SUPPORT: I UNDERSTAND THAT IMPLEMENTING YOUR SOCIAL MEDIA STRATEGY IS AN ONGOING PROCESS. I’M ALWAYS AVAILABLE TO ANSWER QUICK QUESTIONS VIA EMAIL. IF YOU HAVE MORE IN-DEPTH QUESTIONS, YOU CAN PURCHASE ONE OF MY ONGOING CONSULTING PACKAGES AT A DISCOUNTED RATE. 

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pinterest optimization

THIS PACKAGE INCLUDES: 

30 MINUTE INTRODUCTORY CALL: DURING THIS CALL WE'LL DISCUSS YOUR BRAND GOALS AND OBJECTIVES, CURRENT POSITIONING AND TACTICS ON PINTEREST, AND ADDRESS PAIN POINTS.
 
PINTEREST PROFILE & BOARD OPTIMIZATION: CREATION, CLEAN-UP, AND OPTIMIZATION OF YOUR PINTEREST PROFILE FOR YOUR BLOG OR BUSINESS. CREATION OF 15 PINTEREST BOARDS WITH CUSTOMIZED PINTEREST BOARD COVERS THAT REFLECT YOUR BRAND.
 
PINTEREST SEO: SEO KEYWORD RESEARCH AND OPTIMIZATION OF PROFILE, BOARDS, AND PINS USING RELEVANT KEYWORDS.

PINTEREST GRAPHICS: 20 UNIQUE AND BRANDED PIN-ABLE GRAPHICS CREATED FOR CURRENT BLOG POSTS AND LEAD MAGNETS. 

PINTEREST TUTORIAL: ONCE YOUR ACCOUNT IS SET-UP, I WILL PROVIDE A 20 MINUTE TUTORIAL ON HOW TO MAXIMIZE PINTEREST. 

SEO OPTIMIZATION: COMPREHENSIVE SEO OPTIMIZATION OF WEBSITE AND SITEMAP SUBMISSION TO SEARCH ENGINES

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