Is your personal style aligned with your brand? As business owners it’s so important that we show up with a consistent brand, visuals, and messaging however it’s often easy to overlook our personal style. In this episode, I talk with fashion blogger turned brand style coach, Loren Sanders of Lavishly Style by Loren about the importance of building a personal style that matches your brand.
[01:34] How Loren got started as an entrepreneur
[04:21] Why it’s important to have a style that reflects your brand
[07:32] Why you can’t always copy celebrities’ style
[09:05] Some of the biggest misconceptions when it comes to style
[11:33] Why your wardrobe can actually be a marketing tool
[14:02] How to alter your wardrobe due to the pandemic
[17:21] Some quick style tips from Loren
[20:17] Where to find out more about Loren
Loren Sanders may live and breathe fashion but that doesn’t mean she’s anything less than a BOSS when it comes to business. Her resume encompasses 9+ years of solid industry experience in HR and recruiting. In fact, it was in this field where Loren discovered a gift for helping professionals find confidence through their unique style. That experience compelled Loren to start a fashion and lifestyle blog in 2019 that became her love letter to all things fashion, self-love, and travel. Today, Loren helps women bring their signature style to life while seamlessly matching their brands.
About Your Host:
Jacinta Gandy is passionate about small business and a champion of women’s entrepreneurship. She’s the founder of Social Circle, a full service design studio specializing in bold, beautiful web design for female entrepreneurs.
You can learn more about Jacinta at
– Follow on IG at jacinta_gandy
Thank you for listening! Please subscribe, rate and review the Hustle With Purpose Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For detailed show notes please go to socialcircleinc.com/podcast.