When it comes to your website, good design and visuals are only half of the magic. In order to truly create a website that cuts through the noise and turns browsers into buyers, you need website copy that works. Today we are joined by Lucy Bedawi, a copywriter also known as “My Write Hand Woman”…
Diversity in the workplace yields substantial benefits for an organization’s culture and employees. Diverse employees bring different skills, talents and lived experiences to their work, boosting creativity and innovation. We are joined today by Diana Vasquez, Founder and Consultant at Beyond Diversity and speaker at the National Diversity in Aquatics Convention, The Young Women of…
In today’s episode, I’m joined by Cassandra Dunbar, a mom of two spirited boys, wife, doctor and educator. Years of ‘doing it all’ finally culminated in severe burnout following the traumatic birth of her now 2-year-old son. Now Cassandra is passionate about self-care practices for black millennial women, especially moms who’ve been socialized to be…
In our business, we often have tasks that we deem “dreadful” and tend to put on the back burner. For many creative-driven entrepreneurs, those tasks often include accounting. In this week’s episode, I have an enlightening conversation with Kendra Dancy, owner and founder of The Blk Report about the importance of knowing your numbers, how…
Being an entrepreneur myself and running a brand and web design business is a wonderful experience. And witnessing its growth is very rewarding. As your business grows, the needs of your business also change and it’s extremely helpful to understand those changes prior to making a big decision like outsourcing. As it’s often said “you…
Are you a new business owner trying to land your first client? You’re not alone. One of the biggest challenges as a new service-based business owner is often how to land your first client. In this episode, I’m opening up and sharing the methods and tactics I used when I first started my business to…
Growing from being a freelancer to a successful business owner through systems integration worked so well for Lauren Kennedy. And it’ll also work for your business too. This week’s guest, Lauren Kennedy, the founder and chief marketing nerd of Coastal Consulting and also considered a unicorn in her field, is a technical expert in HubSpot…
As service-based business owners, there’s often an ebb and flow between clients. And between work, sometimes it’s either raining cats and dogs, or it’s crickets. A lot of times, when business is really booming, and there are tons of projects to get done. But typically, and it’s usually around this time of year, like after…
Can you believe we’re three months into 2022 already? With March upon us, spring is just around the corner. The change in season is a perfect time to reflect on your goals, your progress during the new year so far, and make any changes to help you reach those goals. This is your reminder to…